Who’s Leading in Product Listing Ads Heading into the Holidays?

Today AdGooroo announced the addition of new Product Listing Ad (PLA) data to our SEM Insight™ service, including the ability to view competitors’ spend estimates and campaign performance stats like CPCs and CTRs.

Keeping in that spirit, we decided to look at recent PLA campaign performance to gauge which advertisers have the most momentum heading into the Holiday Season.  Continue reading “Who’s Leading in Product Listing Ads Heading into the Holidays?”

AdGooroo Adds Mobile Search Data for Brazil, Canada and France

In February AdGooroo launched Mobile Search data for the U.S., U.K. and Australia via our SEM Insight™ tool. Today we are excited to announce that we have added Mobile Search data for three new countries: Brazil, Canada and France.  Continue reading “AdGooroo Adds Mobile Search Data for Brazil, Canada and France”

New To SEM Insight: Competitor Sets

This month we re-launched our flagship search marketing intelligence tool SEM Insight™ and one of the many, exciting new features included is Competitor Sets.

Competitor Sets allow you to group specific advertisers into a set and then view AdGooroo reporting only for those advertisers.  

Continue reading “New To SEM Insight: Competitor Sets”