Jewelry Advertisers: No Love for Valentine’s Day in Paid Search?

According to the National Retail Federation, one in five Americans plans to buy jewelry for their sweetheart this Valentine’s Day, totaling some $4.8 billion. You might not know that, however, judging by Paid Search activity in the Jewelry Retail category.

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AdGooroo’s Mobile Search Data Now Available in 15 Countries

AdGooroo is now measuring Mobile Search data for 15 countries via our flagship SEM Insight™ tool

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Top Paid Search Advertisers, Thanksgiving Through Cyber Monday

To gauge the top advertisers in Paid Search over the key Thanksgiving weekend shopping period, AdGooroo examined Text Ad and Product Listing Ad spend on 2,856 top retail keywords (based on ad spend) for U.S. Google Desktop/Tablet and Mobile Search from Thanksgiving, November 27, through Cyber Monday, December 1.

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AdGooroo Adds Mobile Search Data for Brazil, Canada and France

In February AdGooroo launched Mobile Search data for the U.S., U.K. and Australia via our SEM Insight™ tool. Today we are excited to announce that we have added Mobile Search data for three new countries: Brazil, Canada and France. 

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Walmart vs. Amazon in Mobile Search — A Closer Look

Interesting article from Mobile Marketer discussing Amazon’s advantage over Walmart in paid Mobile Search. It’s based on AdGooroo’s Top Mobile Search Advertisers blog post and it prompted us to do a little more digging on why Amazon’s Mobile Search program is outperforming rival Walmart’s.

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The Top Mobile Search Advertisers

To coincide with the release of AdGooroo’s Mobile Search data in the U.S., U.K. and Australia, we ranked the top advertisers in Mobile Search for January 2014 based impressions

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DIRECTV Now Leads Paid Search Advertisers in Streaming Video