AdGooroo is a Kantar Media company and global leader in Search Marketing Intelligence that helps the world’s best known brands and their agencies achieve a competitive advantage in the search marketplace. Founded in 2004, more than 4,000 search marketing professionals trust AdGooroo for reliable, actionable insights to uncover their top competitors’ paid and organic search strategies and improve their own campaign performance.
Offering a complete picture of the search marketing landscape, AdGooroo enables clients to view current and historical data—including spend estimates, performance statistics, keywords and ad creative—for virtually any advertiser’s text ad and product listing ad campaigns across desktop and mobile search in more than 50 countries.
AdGooroo helps search marketers answer their most important questions, including:
- How am I performing compared to my competitors?
- What keyword opportunities am I missing?
- What are my competitors saying in their ads?
- How much are my competitors spending? Do I need to increase my budget?
- Should I increase or decrease my bid?
- How can I prove value to senior management or clients?
- How can I improve performance?
About Kantar Media
Kantar Media is a global leader in media intelligence, providing clients with the data they need to make informed decisions on all aspects of media measurement, monitoring and selection. Part of Kantar, the data investment management arm of WPP, Kantar Media provides the most comprehensive and accurate intelligence on media consumption, performance and value.
For further information, please visit www.kantarmedia.com
Download this insightful examination of healthcare marketing trends by Advertising Age and AdGooroo parent company, Kantar Media.Read more