Is Your PPC Competitive Benchmarking Working?

AdGooroo’s Gregg Hamilton tackles this question in his latest article in Search Engine Watch and shares an instructive real-life example comparing Pottery Barn’s and Bed Bath & Beyond’s paid search campaigns. Check it out here:
Why Competitive Benchmarking is Integral to Paid Search Success

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Healthcare Marketing

Download this insightful examination of healthcare marketing trends by Advertising Age and AdGooroo parent company, Kantar Media.

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