Report: PPC Top Ads

The Top Ads report features top ad copy by keyword as determined by our proprietary screening process that takes three variables into consideration:

  • Average Position
  • Coverage
  • Duration of Time Ad Served on Keyword (minimum 30 days)

We will only populate ads that have been live for a minimum of 30 days in the Top Ads report. Our algorithm assumes that if an ad can maintain a top position and high coverage value for 30 days or more, the ad should have a strong quality score/index. Data is displayed for one engine/region combination. You can use the Filter Icon to adjust the engine/region reporting, as needed.

Note: AdGooroo collects pre-click data. As such, this report makes use of best-guess estimates around top ad copy to be used directionally when developing new ad text and/or offers.

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