# Keywords Included In Plan

Your AdGooroo subscription is value-priced based on the number of keywords you would like to monitor. Save money by tracking only your most important keywords. AdGooroo does not charge by the URL nor is there an additional fee for creating client accounts.

Subscription Period

Subscribe on a monthly basis (with no cancellation fees or lock-in period), or save money on an annual plan.

Find Competitors' Keywords

AdGooroo continually searches for keyword phrases where your top competitors are displaying ads, often returning hundreds or even thousands of targeted keywords you can't get from other tools.

Anonymous Internet Panel

We mine a global anonymous internet panel to provide our subscribers with a list of relevant, topical keywords which are driving traffic to competing websites.

Google AdWords Integration

We can automatically import your Google AdWords data, giving you access to advanced charting and daily campaign alerts.

Top 100 Advertisers

AdGooroo provides you with a simple way to get a handle on who the competition is and how strong they are. The Top 100 Advertisers chart tells you instantly who to pay attention to and who to ignore.

Historical Campaign Statistics

Go back in time with AdGooroo to view historical campaign statistics, ad copy, landing pages, and more! Express data is available for 30 days, while SEM Insight allows you to access up to 6 months of data.

Detect Campaign Inefficiencies

AdGooroo includes reports to help you find common campaign problems, such as keywords for which you are overpaying, where your ads are appearing rarely or not at all, or where you are experiencing declining or low clickthrough rates.

Historical Ad Archive

See how any competitors ads looked in the past (including old landing page URLs).

Competitive Benchmarking

AdGooroo allows you to benchmark your campaign against any competitor to find out if and where they have an advantage over you. Includes recommendations on how to reduce that advantage.

Seasonal Index

AdGooroo's seasonal index tracks the overall level of competition within your industry over a 60-day period in a single, revealing chart. With this information in hand, you can reduce spending in hyper-competitive categories while capitalizing on less competitive ones.

Missing Keyword Report

Quickly find the keywords in which your ads are not appearing with our "Missing Keyword" report. This report also works across search engines and countries.

Research Competing Campaigns

Not only can you spot every competing website advertising in your industry, you can also drill into their campaigns to analyze their search tactics.

Aggregate Reports

View your AdGooroo data on a global level or break it down by country and search engine. The choice is yours.

Keyword Gap Analysis

Instantly identify problem keywords using our "PPC Advertiser Detail" and "Missing Keyword" reports. These reports identify keywords where your ads are appearing infrequently or not at all.

Track Natural Rankings

AdGooroo automatically tracks the top 100 natural rankings for all keywords and all competitors. There's no need to manually refresh your results.

Graph Historical Rankings

Your historical natural rankings are saved for each keyword and can be graphed over time.

Top 100 Websites Report

Our top 100 websites report is the closest you can come to having an X-ray into the search engines rankings algorithms. Instead of focusing on keyword-level performance, this report shows you the top ranking websites across an entire industry.

Monitor Competitors' Rankings

AdGooroo not only tracks your rankings, it also keeps tab on every website appearing in the top 100 natural search results. There's no need to specify which URLs you'd like us to track ... we capture them all!

Competitive Benchmarking

Compare your natural rankings to any competitor's on a keyword-by-keyword basis.

User Customized Charting

Display campaign statistics (clicks, impressions, coverage, rank, etc) over time or plot them against each other to find hidden relationships in your data.

Advanced Charts

Advanced charts show you search contribution to brand equity, trends in industry competition, and custom 2-chart overlays (coming soon!)

Daily Email Alerts

Be notified by email when new competitors, trademark infringements, and new ads appear.

Save Favorite Reports

Save frequently used reports for easy access later.

Auto-Delivery of Saved Reports

Saved reports can be emailed on a daily, weekly, or monthly basis.