The insights we've gained have been surprising, to say the least (and based on my conversation with him this morning, I think I speak for Eric, as well.)

But first, I should share a little background about how our models detect spam pages.

When you pull a Link Insight report, each of the URLs will have a spam score assigned to it. This score starts at 0 and can climb as high as 30 or so. This has led some of our beta users to believe that a page with a spam score of 10 is exactly five times as bad as a page with a spam score of two. But that's not really how it works.

Link Insight is made up of dozens of models, each of which excels at detecting a particular type of spam. When one of these models detects spam on a page, it adds a point to the spam score. You can think of these points almost as votes, e.g. a spam score of 10 means that 10 different models voted that the page is spam.

So the score doesn't necessarily how "spammy" a page is, but rather, how confident we are that it is spam. With a spam score of 1, it's possible that you have a false positive. But a spam score of 2 or higher means that it's exceedingly likely that the page is of low quality.

Spam Reloaded Revolutions

Well, a funny thing happened while we were building Link Insight. Back in October, Eric braindumped most of his knowledge about what determines the quality of a backlink. The models which resulted from this were quite good at finding trust and spam links. But still, quite a few crept through. I would estimate that the initial model eliminated roughly 75% of all low quality links.

Now mind you, this was a huge leap forward. After all, most SEOs are stuck back in the 2003 mindset of pursuing every link available (and you might be surprised at how many people asked us during the beta why we weren't display all 300,000 - or even 3,000,000 links to their site. The answer is in our videos.) If you've ever engaged in link building, you know just how hard it can be. Having someone to come and eliminate 75% of your workload - with no loss of effectiveness - should be a pretty big deal. But still, we weren't happy with the false positives coming through.

So over the past month, we put in place a second set of rules designed to eliminate many of them. And these rules worked out pretty well, increasing our accuracy to around 85% (in comparison, back in 2005 the engines were only about 80% effective at eliminating spam.)

However, one thing became pretty clear - we were heading uphill and the climb was only getting steeper. In the past two weeks, we've become aware of some very sophisticated link spam techniques. I have no doubt that some of these pages are actually getting counted by the engines. But I also have no doubt that somewhere in Mountainview, there is an engineer working out a way to defeat them (and he or she will, undoubtedly.)

However, we have limited resources and, for all practical purposes, unlimited internet. Something needed to be done and quick.

Our solution? I'll tell you in the next blog post. Stay tuned!

As some wise person recently said, "If you're satisfied with the v1.0 release of your software, you're too late to market." (I'm paraphrasing from memory. If you know the source and original quote, send it to us.)

Maybe I don't know who coined this, but it's totally true. I am not at all satisfied with the current state of the product. However, after giving many demos over the past few weeks (including some in sunny Maui last week at the Perry Marshall conference), I have been repeatedly surprised at just how far things have come. The data has surpassed my wildest expectations. But there are some things that I'm waiting impatiently for.

Note: Apologies to everyone who requested a beta account but didn't get access. We were slammed. We received nearly 6x the number of requests that we expected and our sales team has been working excruciatingly long hours to bring you on (they doubled their quota). I realize that will be of no comfort to those of you who wanted beta accounts, but there it is.

First - for those of you on the beta, there are some major changes that will be coming this week:

CuratorSignal renamed to SocialSignal

Some important curator models have been recategorized to the "Trust" signal category. We've consistently found that these rules are far higher in importance than social signals. Also, many people found that "CuratorSignal" was confusing. This signal type was dominated with social media models, so the name change makes a lot of sense.

Major overhaul of the setup wizard

We saw many different types of use cases during the beta period, ranging from tiny companies all the way to big, brand-name companies that everyone has heard of. Their approaches to link building vary significantly as does their awareness of the competitive set in their category.

To meet the needs of everyone, we've designed a new setup wizard that includes a variety of tools both for finding your dominant organic competitors as well as finding deep links on their sites.

Improved report load times

We're installing some serious iron this week in the data center (if you ever see our network admin, Brad, be sure to buy him a beer. He needs one after these past few months.) So everyone will be seeing a nice improvement in reporting speed this week. We've identified some other areas for improvement, but these will not likely hit until May.

Training videos

Training videos for this product are in the works and should be released this week! Expect three videos: one on theory, another on properly setting up an account, and the third on how to fully use the product.

Cosmetic changes

And finally, expect to see some cosmetic improvements in the reports. Minor tweaks here and there, but they really make a difference.

Ok, so what did we leave out?

There are some features we were not able to get to, but plan on including in the v1.1 release (May timeframe):

Domain Strength

Everyone wants to know how well they're doing on the search engines, but there really is no good measure for that today. So we created our own, called Domain Strength.

Domain Strength is a logarithmic scale which ranges from 1 to 100. It not only measures the number of keywords that a site is indexed for, but also reflects the traffic for those keywords. A megasite such as Google, eBay, or Apple will end up around 100. Tiny B2B sites (such as ours) will likely fall in the 40ish range. The important thing isn't to get hung up in the absolute number, but rather the relative domain strength for yours and your competitors' sites.

Domain Strength is exposed in the setup wizard, but it's not overlaid on the reports... yet. When it makes its way there, it will become immediately obvious which signals are the most important in any particular industry.

Follow/Nofollow links

This has been widely requested and it will be in the reporting interface very, very soon.

Improved workflow features

The workflow popup today is rather elementary. But soon it will allow you to track a history of of your link building efforts, share information for all links on a domain, and give you the ability to add your own custom steps.

A parting word...

If you've read this far, then the least I can do is leave you with a payoff. On Monday, I will announce a special offer on Twitter - a full 24 hours before we announce to the general public. If you're thinking about subscribing, then you will definitely want to keep an eye out for it. Follow me: @adgooroo.

-Rich

Read the original Register article here

Thanks,
Rich

Download Bid Price Strategy Guide

Pricing

Display Insight is priced on a "per-competitor" basis. There are no "per-seat" license fees and you may swap out domains/competitors at any time. Discounts are available for agencies and other high-volume clients. For current pricing, please contact our sales team.

• PPCKeywordService – This service provides the exact same data as our PPC Keyword report. Documentation and details are available at http://api.adgooroo.com/v1/PPCKeywordService/GetData.doc
• PPCGroupService – This service provides the exact same data as our PPC Group report, and would be where to go for a list of the Top 20 Advertisers for any given group. Documentation and details are available at http://api.adgooroo.com/v1/PPCKeywordService/GetData.doc

These services are available for use by AdGooroo subscribers at any time at http://api.adgooroo.com.

Short of continually tracking both yours and your competitors organic rankings, how could you determine the strength of a domain in the organic listings?

We've leveraged SEM Insight's organic rankings database to meet this need. Each evening, we mine our database to find your site's current organic rankings and then weight this data by the estimated keyword traffic. The result is Domain Strength, a number which ranges from 1 to 100. The higher the number, the more prominent the site is in the search engine results for your country.

Domain Strength is then superimposed on your Link Insight charts to provide a handy indicator of which signals may be placing the largest role in determining your site's authority on the search engines.

With smaller niche sites, link building is best done at the domain level. However, on gigantic sites, analyzing a unique URL (such as a specific category or product page) can dramatically reduce the effort and resources you need.

Link Insight now gives you the ability to analyze "deep links" rather than the whole domain. For instance, one popular computer manufacturer (who we'll call XYZ.com) has over 325 million external links pointing to their site. The sheer amount of links involved prevents any meaningful link building work and can easily stall out an SEO program.

The solution is Deep Link Analysis. Instead of focusing on the domain level, we will instead focus on a few important category pages. Here are some sample link counts:

As you can see, the total link counts are much smaller and more manageable. After scoring and prioritization, we would likely end up with several thousand targets - a highly actionable number.

The example below shows an example Link Quality chart. The thick black line represents the clients' link quality (which is excellent) while the maroon line indicates a site with a high percentage of poor quality backlinks.

Clicking on the pie charts will produce a larger, labeled version suitable for re-use in presentations. The larger version includes callouts for Run of Site Spam, Domain Spam, and Forum Spam.

The chart below shows an example Link Signature:

The amount of work involved in procuring a genuine or trusted link to your site can be staggering (and we use the word, "genuine", to distinguish between the link building practices we encourage versus the usual practices which include burying your link in forum signatures, blog comment spamming, syndicated articles, social bookmarking, and RSS Feeds). However, these links stand out in their ability to lend authority - and copious amounts of traffic - to your site. The value they provide can far outstrip their acquisition costs.

In light of this, little could be worse than losing one of these trusted links. Yet this happens all the time. Something as simple as a broken page or a web server upgrade can result in your backlinks disappearing from the web forever.

Fortunately, Link Insight comes with a built-in backlink monitoring service. We automatically check all known backlinks to your site on a weekly basis to ensure that they remain accessible. Should they disappear, they will appear on your Recent Changes report. You can then place a courtesy call to the site owner alerting them of the broken page.

There's no need to install desktop software or run this process manually. It executes automatically for you on our servers. In fact, you can even schedule this report as a weekly alert which you can receive directly to your inbox to ensure that you never forget to check for broken links.

Traditional link building tools attempt to score backlinks by assigning them one or more proprietary metrics. The effectiveness of these metrics, which include Pagerank, is questionable at best. At worst, a blind reliance on them can lead to wasted efforts and encourages marketers to resort to paid links (never a good idea.)

Link Insight gives you access to the same "human friendly" approach that Eric Ward has perfected over 14 years. Each backlink is run against dozens of spam and trust scoring models. The results are boiled down into two primary and two secondary (optional) metrics you can use to quickly narrow down a massive number of links into immediate targets.

These signal types are explained below.

TrustSignal (Primary)

TrustSignals are backlinks from highly trusted sources. They are difficult to game and are typically obscure, which means they have the ability to heavily influence your site's authority. An example may be a backlink to your site from within a university class syllabus.

In general, TrustSignals are very difficult to get. These types of links are generally hand selected by an expert and aren't for sale. A mature site that has been around for years may have only a few dozen of them. A personal one-to-one relationship is often what it takes to secure a TrustSignal.

In addition to bolstering the reputation of your site, TrustSignals allow your site to withstand a higher volume of SpamSignals without being penalized (this makes intuitive sense - what industry expert would put their reputation on the line for a spammy site?) For this reason, it's important to watch the ratio between SpamSignals and TrustSignals.

SpamSignal (Primary)

SpamSignals are backlinks which have failed to pass one or more of our spam scoring tests. These links are suspect in some way and while they may not necessarily harm your search engine rankings, they have the potential to do so if they make up too high a percentage of your site's backlinks.

A SpamSignal does not by itself indicate that your site has been intentionally spamming the web. It simply indicates a link which may be "suspicious" to a normal human web surfer. (Incidentally, these types of links are more likely to be discounted by the search engines for the same reason).

Most sites will find that a large number of their links are included in the SpamSignal counts. After all, you cannot control every link to your site due to the presence of scrapers, article syndication, etc. This is normal and not something to be alarmed about unless A) the ratio of SpamSignals to TrustSignals climbs far higher than the norm of your industry or B) You are intentionally pursuing low quality links (spamming). The latter case is trivially easy to detect and sites which fall into this category are at risk of being penalized or even permanently banned from the search engines.

Once you understand the theory behind SpamSignals, it becomes painfully clear why buying links is a losing proposition. Sponsored links are easily detected and heavily discounted. When the ratio of paid links to "natural" links creeps too high, it is a sure sign of a site that is of relatively lower quality than its competitors. In other words - you should never buy links. Instead, use Link Insight to find potential fans of your website or business and connect with them personally. Conversely, you should also use it to identify and avoid paid shills who will link to anyone for the right price. Links from these sources can only hurt you.

Our spam scoring models track many types of questionable links, including:

1. Run of Site Spam: If a site receives too many backlinks from a single domain, the links will be considred "run of site" spam. This type of spam is generally not harmful, but it's not helpful either.
2. Domain Spam: Some unscrupulous site owners will develop dedicated .org and .info sites which point only to their primary domain. Not only can this be easily detected, it can lead to the site being sandboxed or removed from the search engines altogether. Avoid this practice at all costs.
3. Forum Spam: Many professional link building services actively participate on internet forums and place their clients' URLs in their signatures. This is far less effective than it used to be and is somewhat risky in terms of detection. This practice should be avoided by legitimate sites.
4. General Spam: Other types of low-value backlinks not covered by the above three categories.

SocialSignal (Secondary)

SocialSignals are backlinks typically found on social networking sites, bookmarking services, directories, and resource pages. They are often excellent sources of targeted traffic, and may have an impact on rankings and the number of pages which are included in search engine indices.

While many website owners can safely ignore this signal, it can be of importance in certain verticals. The best way to tell is to look for a correlation between domain strength and high SocialSignal counts. If several high ranking competitors also have high SocialSignal counts, this is an indication that social media may play an important role in your vertical.

Another case to watch out for is when a single site far outranks its competitors' in SocialSignals. It is highly unusual for a single competitor to stand out relative to an entire industry, so this often indicates a site that is spamming social media sites.

Conversely, if your site lags far behind the majority of your competitors in this signal category, it may indicate a lack of engagement with potential customers. This can indeed reflect as poor site traffic or low search engine rankings.

GeoSignal (Secondary)

GeoSignals attempt to identify links with their origin outside of common U.S. or Canadian sites. The GeoSignal measures the international "buzz" about your site. This often has a modest effect on search engine rankings but in certain categories, it can distinguish a high ranking site from others.

As with SocialSignals, the importance of this signal type depends highly on your specific vertical. In other words, if dominant competitors have high GeoSignal counts while weaker ones do not, you should place more emphasis on this signal type.

Other/Unscored Links

In "clean" categories (those which have not been overrun by spammers), the majority of links will not have been assigned to any of the above signal types. This is to be expected - most links do not come from either spammers or industry experts. These backlinks, the so-called "Links of Love," come from fans and genuine discussion about your website. These are the links which will diversify your site traffic and indicate to the search engines that your site is not only relevant, but potentially more relevant than your competitors.

How does a search engine find and index the most valuable information on the web while hundreds of thousands of spammers are trying to sabotage their efforts?

The Bow Tie Theory of the web provides an important clue on how a search engine may accomplish this. This theory states that the web's structure consists of three major regions:

1. The Core (also known as the "Strongly Connected Core" or "SCC")
2. Termination Region ("OUT")
3. Origin Region ("IN")

At the center of the "bow tie" is the knot (the "strongly connected core"). Pages within the knot are strongly connected by extensive cross-linking among in between themselves. Web surfers can easily navigate back and forth from page to page in the core through links. Related sites are often separated by just a few degrees of separation which means that search engine spiders have an easy time of finding and indexing these pages.

The right side of the bow tie consists of "termination pages", that is, sites which can be accessed via links from within the core but which do not link back into the core themselves. These are typically commercial or corporate sites which link to nothing but themselves. Given the high number of inbound links, a spider will have an easy time of finding pages in this region.

And finally, the left side of the bow tie consists of "origin pages." These pages allow users to reach into the core but can't be easily reached themselves. These are typically new or obscure pages that haven't attracted much interest from the web community.

Given their overly commercial bias, a smart search engine spider will heavily discount the weighting pages in the "termination region." Pages within the core will count for a little more. There's plenty of interesting spider food here but this is where most of the spammers do their dirty work.

But the thing a good spider will be most interested in are the obscure pages found in the origin region. These pages will have attracted little commercial attention, so (in theory, at least) their linking patterns will be more reliable and trustworthy.

What makes this a truly interesting problem however, is that in spite of the value these pages hold, spiders have a very difficult time in finding them. After all - pages in the origin region have no inbound links.

And that means that all of those millions of pages created by those librarians out in the middle of nowhere will never be included in a typical link database. Imagine what impact a carefully curated list of links such as this could have on search engine rankings if only a spider could find it (and Google's spiders can - this is no small part of the reason why it's such a good search engine.)

Of course, a page shouldn't be automatically trusted simply because it lives in the origin region. There are dozens of other tests which it must pass (or more accurately, shouldn't fail) in order to be considered a trustworthy page. For instance, if a lone, isolated page contains dozens of links to a well-known male enhancement drug, it would be far more likely to be a source of noise rather than signal.

This complex interaction between connectivity and trustworthiness is exactly what Link Insight attempts to model. We focus first on finding pages both within the core and the origin regions. Then we score them using dozens of known spam and trust models. This results in a few simple metrics which can be used to successfully filter down millions of potential backlinks into a few thousand actionable targets.

What About Metric X?

The usual metrics most SEOs swear by (including pagerank) are attempts to measure some isolated variable which hopefully has an impact on search engine rankings. These are often combined with other metrics to make some type of proprietary "stew" which has more in common with stock market prognostication than internet marketing.

Outside of anecdotal evidence, there is little which supports the effectiveness of these metrics. In some cases they've been shown to work for a period of time, only to lose their effectiveness during a later algorithm tweak (cue the next big metric!)

In short, these metrics have dubious value and serve largely to line the pockets of SEOs who encourage the webmaster/search engine arms race. For this reason, we do not include them* in our database or reports. You are free to export our data and use it however you'd like. But at the end of the day, great content and genuine links of love are what wins the war. And Link Insight will help you find the people most likely to love your products.

* Note: Link Insight does calculate a metric known as domain strength. However, this does not attempt to measure the potential value of a backlink, but rather reflects how well a domain or page ranks in the organic search results.

Can't Spammers Use This Information As Well?

In most cases, the answer is no. Attempts to manipulate the perceived value a search engine places on a particular page can be easily detected (with the result that the page and possibly the domain are devalued accordingly.) And when they do find something which works (which is not an uncommon occurrence) they usually over-exploit it to the point where new tests are developed and the exploit ceases to work.

Does this hamster wheel even make sense? After all, authentic links are far more likely to break through the noise. And moreover, they are easy to get: just find someone who is genuinely interested in your subject and ask them for a link. Finding these potential fans is the hardest part of link building but Link Insight can do much of the work for you. The rest is up to you.

Pricing

Link Insight starts at $399/month per license. Each license grants you access to our reports and data collection for one primary domain + nine competitors. There are no "per-seat" license fees and you may swap out domains at any time. Discounts are available for agencies and other clients who require multiple licenses.

• Link Insight works by comparing your site's linking signature to that of your most direct competitors in the organic search results. For that reason, it's important that you set up your account with up to nine competing domains that are ranking well.
• Links are independent of country, so this service should work identically regardless of the country your site is located in.
• You will first start seeing data 24 hours after setting up your account and the data will improve dramatically over time. Be sure to check back on at least a weekly basis.

How It Works

We collect the information you'll see on your reports in two steps: Discovery and Scoring.

Step 1: Discovery

Our Discovery crawlers are tasked with the job of finding both yours and your competitors' backlinks. We use a variety of sources for this information, including the search engines as well as our own crawlers. The actual crawling patterns and searches are proprietary and have been developed by Eric Ward over the past 14 years.

Additionally, if you already subscribe to a backlink service, you can upload lists of URLs to our service for scoring. Instructions for doing this are in the "Getting Started" section below.

During the beta period, the discovery crawlers will look for more links about once a week. After general release, we expect to increase the crawling frequency in order to get faster results.

Step 2: Scoring

Our scoring crawlers then visit each page to confirm the presence of a backlink. This is a major differentiator of our service from other backlink crawling engines. Most services report either outdated (broken) links or citations (pages which mention the URL but do not link to it.) In contrast, our service will actively crawl each page to determine if a link is actually present on the page.

Once a valid backlink has been found, it is then categorized as one or more "signal types" and scored using a set of over three dozen scoring rules. These rules are based on both Eric's experience as well as some of the latest academic research in the "Adversarial Search" field.

Types of Signals

Link Insight categorizes all backlinks into one of four categories. These categories have different effects on traffic and search rankings, so it's important to be familiar with each of them:

TrustSignal

These are backlinks from highly trusted sources. They are difficult to game and are typically obscure, both of which qualities make them highly authoritative in terms of search engine rankings. An example may be a backlink to your site within a university class syllabus.

In general, TrustSignals are very difficult to get. A mature site that has been around for years may have only a few dozen of them. This is quite an accomplishment.

SpamSignal

These backlinks are suspect in some way and while they may not necessarily harm your search engine rankings, they have the potential to do so if they make up too high a percentage of your site's backlinks.

Most sites will find that a large number of their links are included in the SpamSignal counts. After all - you cannot control every link to your site due to the presence of scrapers, article syndication, etc. This is normal and not something to be alarmed about unless:

A) Your ratio of SpamSignal to TrustSignal is significantly higher than the rest of your competitors'. If this is the case, a wise course of action would be to pursue more TrustSignals.

B) You are intentionally pursuing low quality links (e.g. using outsourced link building services). It is trivially easy to detect when this is happening and sites that do so are at risk of being sandboxed or permanently banned from the search engines at any time.

CuratorSignal

These types of links are typically found in social network pages, bookmarking services, directories, and resource pages. They are often excellent sources of targeted traffic, but it is unlikely that they have much impact on search engine rankings (there is some evidence to suggest that these types of links are good way to get additional pages indexed by the search engines, however.)

In general, you can ignore CuratorSignal in regard to search engine rankings unless it falls significantly outside of the normal range of your competitors. Too many curator links relative to competitors can indicate a site that is spamming social media sites, while too few may indicate a lack of relevance.

GeoSignal

This signal type attempts to measure links with their origin outside of common U.S. or Canadian sites. The GeoSignal measures the international "spread" of your site's buzz. This often has a modest effect on search engine rankings but in certain categories, it can distinguish a high ranking site from others.

The importance of this signal depends highly on your specific vertical. In other words, if a dominant competitor has a high GeoSignal count while weaker ones do not, you should place more emphasis on this signal type.

Link Quantity

Your total link quantity will play a large role in determining your search engine rankings but only insofar as your link quality doesn't penalize your site.

You can track this using the first chart on the Overview page:

Link Quality

The link quality chart (which looks like a set of bell curves superimposed on top of one another) ignores the volume of backlinks and instead focuses on the overall quality of the links coming into each site. Sites which lean toward the left have low quality backlinks and should focus on building high-quality, relevant links. Sites which lean towards the right have high quality backlinks and should focus on building overall link volume.

Link Signatures

The pie charts located near the bottom of the page provide a handy visual guide for comparing different sites. The size of the pie charts represents the total link volume, while the slices represent the different signal types.

Clicking on the pie charts will produce a larger, labeled version suitable for re-use in presentations. The larger version includes breakouts for three specific types of spam:

1. Run of Site Spam: If a site receives too many backlinks from a single domain, the links will be considred "run of site" spam. This type of spam is generally not harmful, but it's not helpful either.
2. Domain Spam: Some unscrupulous site owners will develop dedicated .org and .info sites which point only to their primary domain. Not only can this be easily detected, it can lead to the site being sandboxed or removed from the search engines altogether. Avoid this practice at all costs.
3. Forum Spam: Many professional link building services actively participate on internet forums and place their clients' URLs in their signatures. This is far less effective than it used to be and is somewhat risky in terms of detection. This practice should be avoided by legitimate sites.
4. General Spam: Everything else not covered by the above three categories.

Workflow

You can track the progress of your link building campaign by using the basic workflow features we've built into the link detail pages (tabs two through five.)

Access this by clicking the pencil icon next to every link. The popup will allow you to select and save the current workflow status of each link. We've provided four basic workflow steps as part of the beta, but you will be able to customize these steps after the release date. We will also provide fields for you to enter the site owner's contact information at a later date.

Tracking New and Lost Links

Clicking the "Recent Changes" tab will show you all backlinks which have changed status in the prior two weeks. A green plus sign in the "State" column indicates that the link is new, while a red minus symbol indicates links which you have recently lost.

Reaching out to site owners to recover lost links is one of the easiest ways to dramatically improve traffic and search rankings.

Customizing Charts

You can toggle domains on or off on the charts by clicking their corresponding legend symbols. The charts will update after a page refresh.

Getting Started

Logging in

If you are not a current client, your AdGooroo representative should have emailed you a temporary username and password. Current clients may use their existing login.

Important: You must login to the beta site!

Link Insight Beta Login

Setting up a competitor group

1. Using the left-hand navbar, click on "Manage My Account" -> "Manage Groups"
2. Click on the "Link Insight Groups" tab.
3. Click "Add New Competitor Group"
4. You will be taken to the first step of a wizard. Name your group. If you plan on including your own domain for monitoring (highly recommended), then enter it in the "Primary Website" field.
5. The next tab allows you to enter up to nine competing URLs. You should enter these as they appear in the organic search listings. If you're managing a large site, you may want to focus on specific URLs (e.g. http://www.domain.com/page1.html) as opposed to entire domains. These sites can often rank well with a very small number of backlinks - these are easy to find if you follow this approach.
6. The third tab, "URL Import", allows you to import a comma separated value (.CSV) file containing a list of known backlinks. Use this if you already subscribe to a link crawling service and would like us to score your links using our proprietary algorithms.

That's all there is to it! Once you set up a group, you will begin to see results in 24 hours. Our crawlers will then work on building your backlink database every day for the life of your account.

This concludes the introductory material on Link Insight. Further documentation will be coming in the next few weeks.

Help Us Build A Product For You!

We encourage you to give us as much feedback as possible. The product is very young, which means this is the best opportunity you have to shape the future growth and direction of our features. Your comments and suggestions will be prioritized and play a great role in defining our product roadmap.