Charts are common in the stock market, but professionals in many other industries use charting to help them visualize how data changes over time. AdGooroo has brought this powerful capability to search engine marketers with AdGooroo Express and SEM Insight.
AdGooroo charts allow you to analyze your search marketing at both the campaign and keyword levels. They will help you spot trends, gauge the impact of changes you've made, and quickly understand the complex dynamics of your marketing. In just seconds, you'll be able to eliminate trouble spots in your campaigns and identify the most important variables that impact your search advertising.
Two examples of charts are shown below. The first is a chart showing CTR vs. Avg Rank. This chart provides the subscriber with an understanding of how the clickthrough rate changes with the average position of their ads. With this chart, one could accurately predict how visitor traffic would change with higher positions. The other example depicts average cost-per-click vs avg position. This charts helps you to predict how much you might pay for different positions on the search results pages.
The potential uses for these charts are unlimited. Both AdGooroo Express and SEM Insight include over 70 useful charts that no serious search marketer should be without.
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