Deep Link Analysis
Traditional link building tools return large quantities of irrelevant links and fare poorly with large sites. Link Insight now supports "deep links" which allow you to focus your link building efforts onto a smaller, more targeted section of your site.
With smaller niche sites, link building is best done at the domain level. However, on gigantic sites, analyzing a unique URL (such as a specific category or product page) can dramatically reduce the effort and resources you need.
Link Insight now gives you the ability to analyze "deep links" rather than the whole domain. For instance, one popular computer manufacturer (who we'll call XYZ.com) has over 325 million external links pointing to their site. The sheer amount of links involved prevents any meaningful link building work and can easily stall out an SEO program.
The solution is Deep Link Analysis. Instead of focusing on the domain level, we will instead focus on a few important category pages. Here are some sample link counts:
| URL | Backlinks |
| XYZ.com | 325,110,000 |
| XYZ.com/Professional_Grade_Laptop | 231,000 |
| XYZ.com/Consumer_Laptop | 172,000 |
As you can see, the total link counts are much smaller and more manageable. After scoring and prioritization, we would likely end up with several thousand targets - a highly actionable number.
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