AdGooroo Adds European, Latin American Markets to Search Engine Marketing Intelligence Service

SEM Insight Now Monitors Web Sites from Germany, France, Italy, Spain, Netherlands, Mexico, Brazil

SAN JOSE, Calif, August 21, 2007 – AdGooroo, an international leader in search engine marketing intelligence, today announced it has begun monitoring Web sites in five western European and two Latin American countries for clients of its SEM Insight product.

AdGooroo clients now can monitor keyword-based online campaigns and competitive activity in Italy, Spain, the Netherlands, France, Germany, Mexico and Brazil.

Previously, AdGooroo clients could use SEM Insight to monitor sites based in the US, Canada, the UK, Australia and Japan.

"The addition of major European and Latin American markets dramatically increases the value of our SEM Insight product to international marketers, advertisers and their agencies," said AdGooroo VP of Sales and Client Services Tom O'Grady. "Today's advanced search marketing campaigns require the application of sophisticated tools throughout international markets to help advertisers understand key competitive intelligence measures,"

Marketers and their agencies use SEM Insight to monitor a set of user-identified pay per click (PPC) keywords. SEM Insight provides access to a detailed list of competitors advertising in those keywords, campaign statistics, ad copy, and more. Customers can find competitors' keywords, improve their ad copy, benchmark their programs against other sites and gain a high degree of strategic insight.

SEM Insight enables users to rank and analyze search marketing program performance by many different variables.

About AdGooroo

AdGooroo provides online marketers and agencies search engine marketing tools that deliver actionable insights to help them rise above the competition and build a long-term competitive advantage.

Based in Chicago, AdGooroo provides competitive intelligence to search engine marketers through its suite of products, including AdGooroo Express, SEM Insight and Trademark Insight. AdGooroo products leverage access and automation to provide paid search, natural search and trademark monitoring insights, shedding light on competitors' keywords, ad copy, campaign statistics and more. Top agencies and big brand advertisers leverage AdGooroo's keyword search tools and other unique products for search engine marketing success. For more information, visit AdGooroo.com.